My AI, Snap Inc.’s AI-powered chatbot, has received a global rollout. This marks a quick expansion of the technology. The social media company originally used it as a premium service in February, and now it is available to all users.
Snap recently announced an expansion in their AI capabilities, allowing for personalized AI and the ability to engage in conversations with friends. New tools have been developed as part of this expansion to facilitate this new functionality.
Snap says:
“My AI is far from perfect, but we’ve made a lot of progress. For example, 99.5% percent of My AI responses conform to our community guidelines,”
My AI has been upgraded to ensure it follows the company’s community guidelines and blocks dangerous or offensive responses. Additionally, an “age signal” using the user’s birthdate has been added so that their age can be factored into the chatbot’s interactions.
My AI will soon be integrated into Zift’s parental tools, enabling caregivers to monitor their teens’ conversations with the app by displaying how often they are talking to it. Furthermore, this feature will aid in providing parents with greater control and visibility over the usage of the application.
Meanwhile, Snap is adding to its augmented reality (AR) offerings with the debut of AR Mirrors, which brings “the power and creativity of AR to businesses in their own physical spaces and events,” the company said in a separate announcement Wednesday.
At certain stores, customers can now avail themselves of the opportunity to “try on” products virtually, indulge in fun and engaging experiences that incite them to produce and share content and obtain advice plus details regarding the items they view.
At least two retailers, Nike and Men’s Warehouse, use Snap’s AR tool. Furthermore, the company collaborates with Coca-Cola on a vending machine enabled by augmented reality.
Snap has been a core supporter of AR commerce, devoting its resources to the technology for over a decade. Every day, it is used by an impressive 250 million users. As highlighted by PYMNTS last week, this continues to be a driving force in adopting AR in commerce.
Parallel Ducts, who recently released their “Shopping Suite,” have strived to create a new range of tools for clothing, eyewear, and footwear retailers. These utilities aim to help customers with their sizing needs and try-on features.
Retailers such as Prada and American Eagle have been using the AR tools of this company to give customers the advantage of virtually trying on clothes, often through Snapchat. This feature allows shoppers to buy sneakers and sunglasses comfortably.
While there are still some challenges to be addressed in developing AI chatbots, such as ensuring privacy and avoiding bias, Snap’s move is a step in the right direction. By making this technology accessible to all, we can harness the full potential of AI to make our lives easier and more enjoyable.
Source: PYMNTS.com
